Course curriculum

    1. Welcome

    1. The eCommerce mindset

    2. Compound Effect

    3. Knowing your numbers

    4. Sales Funnel TOF MOF BOF

    5. Acronyms you need to know - LTV, AC, AOV

    6. Book recommendations to further your growth

    1. Who’s your customer

    2. Introducing PACO

    3. PICNIC Process

    4. Using CANVA to create eye catching content.

    5. Introducing AIDA

    6. Introduction to PAS

    1. 7 things your website needs

    2. Setting up a shopify partners account

    3. Getting a domain

    4. Shopify Sidebar Walkthrough

    5. Shopify settings walkthrough

    6. Getting a professional theme

    7. shopify home page build

    8. Shopify Prodcut Page Build Part-1

    9. Shopify Product page Build Part 2

    10. Shopify Contact Page Build

    11. Setting up Shopify Preferences

    12. Updating Languages in Shopify

    13. Setting Up Automatic Discounts

    14. Setting Up Shopify Top Nav

    15. Downloading a Shopify Theme File

    16. Setting up Google Analytics

    1. Understanding business manager

    2. Setting up your business manager

    3. What is a pixel and how to set it

    4. Setting up billing

    5. Adding an Admin to your account

    6. Setting up Custom audiences

    7. Setting up Saved audiences

    8. Setting up Lookaudiencesalike audience

    9. Events manager

    10. Get your business info correct

    11. Where to stop/start notifications

    12. Audiences you need to set up

    13. Facebook Pixel Helper

    14. Verifying domains.

    15. Setting up events

    1. The plan

    2. Understanding the algorithm

    3. Ad formats and dimensions

    4. Creative Hub

    5. Creating the perfect ad

    6. Find your competition

    7. Building Your first campaign

    8. Setting up custom columns

    9. Ethical ad hacking

    10. Retargeting campaign

    11. Reading and understanding the data

About this course

  • 61 lessons

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